Indian Cricket Board is stuckup with their thoughts. We haven't yet introduced D/L , new Power play in the Domestic Cricket matches. We don't have anything new to offer to the world. Like the new power play and Supersub from South Africa,One day and Day and Night Cricket from Australia and the latest 20twenty from england. If we do not innovate , we risk of reduction of popularity in long term. As of now world cannot do without Indian cricket this is due to its popularity and the money comes with it.